Everything you need to get Claude Code running for your business — installation, all 9 MCPs with install commands, 13 slash command skills, and all 35 prompts for content, business-building, and growth.
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Start here: install Claude Code
Claude Code is Anthropic's AI assistant that runs on your computer rather than in a browser tab. You describe what you want in plain English — it writes code, builds tools, automates tasks, and connects your apps together. No coding required.
The desktop app is the easiest starting point. Go to claude.ai, sign in, download the app, and drag it to your Applications folder. The terminal version is where the real automation lives — it can run tasks in the background, on a schedule, and connect to any tool on your computer.
bash# Install Claude Code in your terminal npm install -g @anthropic-ai/claude-code # Launch it claude
The 9 MCPs to install
MCPs (Model Context Protocols) are plugins that give Claude Code real-world capabilities — web search, browser control, Notion, Stripe, Slack. Install them once and Claude uses them automatically.
- Frontend Design (by Anthropic) — builds production-ready websites and UI components from a plain description. Install: Claude Code → Extensions (puzzle piece icon) → search Frontend Design → Install
- Playwright — lets Claude control a real browser: click buttons, fill forms, scrape pages, take screenshots. Install: run
npx @playwright/mcpin your terminal, then restart Claude Code - Tavily — gives Claude real-time web search and content extraction. Go to tavily.com, create a free account, copy your API key → Claude Code → Settings → MCP Servers → Add new
- Context7 — pulls current documentation for any coding library so Claude always has accurate info. Install:
npx @context7/mcp - GitHub MCP — connects Claude to your GitHub account to manage repos, review code, create issues, and push changes. Install:
npx @modelcontextprotocol/server-github. Then go to github.com → Settings → Developer settings → Personal access tokens → generate a token - Apify — hundreds of pre-built scrapers for Instagram, YouTube, TikTok, Google Maps, and Amazon. Go to apify.com → Settings → Integrations → API → copy key → Claude Code → Settings → MCP Servers → Add new
- Notion MCP — connects Claude directly to your Notion workspace for reading, creating, and updating pages. Go to notion.so/my-integrations → New integration → copy Internal Integration Token. Install:
npx @notionhq/notion-mcp-server - Stripe MCP — lets Claude pull your Stripe data: revenue, customers, subscriptions, payouts. Go to dashboard.stripe.com → Developers → API keys → copy Secret key → Claude Code → Settings → MCP Servers → Add new
- Slack MCP — read messages, search channels, and send Slack communications from Claude Code. Install: connect via mcp.slack.com/mcp using OAuth
The 13 slash command skills
A skill is a saved set of instructions that trains Claude to do a specific job the same way every time. You build it once and trigger it with a /command. These 13 cover business development, operations, and content.
/scraper— Lead Finder: finds and qualifies leads in any niche across Instagram, YouTube, or TikTok and pulls contact info automatically/head-of-development— BD Strategist: identifies partnership opportunities, outreach strategies, and revenue growth levers/sdr— Appointment Setter: writes outreach messages and follow-up sequences, helps you book more calls/coo— Chief Operating Officer: reviews your systems, spots bottlenecks, and gives you a prioritized action plan/head-of-strategy— Strategic Advisor: helps you make big decisions with a clear framework and a concrete recommendation/script— Video Script Writer: writes ready-to-record TikTok and Instagram scripts in your voice — hook, body, CTA/viral— Video Idea Generator: researches your specific niche to generate 10 viral video ideas backed by real trends/content-director— Content Planner: plans your full content calendar based on your business goals/cmo— Chief Marketing Officer: builds your full marketing strategy and tells you exactly where to focus/repurpose— Content Repurposer: turns one piece of content into multiple platform-native formats — posts, emails, threads, captions/analyze-creator— Creator Intelligence: analyzes any creator's last 20 posts and tells you what's working/copy— Copywriter: writes high-converting copy for any offer, platform, or format — ads, landing pages, emails, VSLs/skill-creator— Skill Builder: lets you build and refine your own custom skills from a plain description
How to build your own skills
/skill-creator is a built-in Claude Code skill that lets you build custom skills from scratch. Type /skill-creator in Claude Code and describe what you want it to be able to do. Every skill is a folder with a SKILL.md file — you can bundle in scripts, reference documents, brand guides, and templates. No coding required.
prompt# Examples of what to say to /skill-creator: "Create a skill that writes cold emails in my voice" "Build a skill that formats my SOPs into Notion pages" "Improve my /script skill to always end with a stronger CTA"
10 prompts to improve your content
Paste any of these directly into Claude Code. Claude will ask the right questions before giving you something usable.
prompt1. Analyze my last 10 posts and tell me exactly what's working, what's not, and what type of content I should be making more of based on my engagement data. 2. Look at the top 3 creators in my niche right now. Tell me what content formats they're using that I'm not — and give me 5 specific ideas to test this week. 3. Take this video script and rewrite the hook 5 different ways. Make each one feel completely different in tone and angle. Then tell me which one you'd put money on and why. 4. I want to go viral. Give me 3 content angles for my business that feel counterintuitive or surprising — the kind of thing that makes someone screenshot it and send it to a friend. 5. Review my content calendar for this month. Tell me if I'm talking about myself too much, if I'm being too promotional, and if there are any big gaps in the kind of value I'm giving. 6. Write me 10 hooks for short-form video — for my niche — that tap into a real frustration my audience has. Make them feel visceral, not logical. 7. Turn this YouTube video transcript into a 5-part Instagram carousel, a TikTok caption, and a short email. Make each one feel native to that platform. 8. What's the one content format I'm NOT using that has the highest potential for my audience right now? Explain why, give me an example, and write the first one for me. 9. Help me build a 30-day content plan. I want it to be 70% educational, 20% behind-the-scenes, and 10% promotional. Give me specific topics, not just categories. 10. Take this piece of content that underperformed and tell me exactly why it didn't land — and rewrite it so it has a real shot.
12 prompts to build your first business
These work best when you engage with Claude's follow-up questions before expecting an answer.
prompt1. I want to start a business but I'm not sure what to build. Ask me 5 questions about my skills, experience, and what I've helped people with in my life — personal or professional. Then tell me the top 3 business ideas that would be the most natural fit for me. 2. Based on what I know about [your skill/topic], what would be the most valuable thing I could teach or offer to someone who's 6 months behind me? Give me 3 specific product or service ideas with a rough price point for each. 3. Help me figure out my target market. I think I want to work with [type of person]. Ask me questions to help me get more specific — then tell me which sub-niche has the most demand and least competition right now. 4. I want to build something AI-proof. Ask me about what I do and what my clients actually pay for. Then tell me which part of my offer cannot be replaced by AI — and how I should position that as my main value. 5. What does my ideal client's day look like? I work with [describe your client]. Walk me through a day in their life, what frustrates them, what they're searching for online, and what would make them say yes immediately. 6. Help me define my end goal. Not just the revenue number — ask me about my lifestyle, my freedom, my time, and what I actually want my days to look like. Then reverse-engineer what kind of business gets me there. 7. I want to build a digital product. Based on my expertise in [topic], give me 3 digital product ideas — one under $50, one under $200, one over $500. Tell me which one to launch first and why. 8. What's the fastest way for someone with my background to make their first $5,000 online? Don't give me a vague answer — give me a specific path based on what I know and what I can offer. 9. I want to take advantage of the current AI trend without it feeling forced or fake. Based on what I do, how could I add AI into my offer in a way that genuinely makes it more valuable to my clients? 10. Help me write my positioning statement. I work with [type of client] to help them [achieve outcome]. I'm different because [differentiator]. Punch that up — make it feel confident, clear, and like something I'd actually say out loud. 11. What's the one thing I should NOT do when starting this business? Based on what I've told you about my situation, tell me the biggest mistake I'm likely to make and how to avoid it. 12. I'm almost ready to launch but I keep second-guessing myself. Ask me about my offer, my audience, and what's holding me back — then tell me honestly if I'm ready or what the one thing is I need to fix before I go.
13 prompts to scale your business
These assume you already have clients and revenue. Each one starts by asking Claude to diagnose before prescribing.
prompt1. I want to scale. Before giving me advice, ask me 5 questions about my business. Then give me a prioritized growth plan. 2. I need more leads. Ask me about my current lead generation strategy. Then tell me the single highest-leverage change I can make to get more qualified leads without spending more. 3. I want to raise my prices. Ask me about my current offer and what results clients get. Then help me reframe my offer so that a higher price feels obvious. 4. I want to add a new revenue stream without doubling my workload. Ask me what I currently sell and what clients keep asking for. Then give me the top 3 ways to add income without starting from scratch. 5. My sales process is inconsistent. Ask me how I currently sell. Then rewrite my sales process with a clear structure so I can repeat it every time. 6. I want to build a team but I don't know where to start. Ask me what I spend most of my time on and what I'm worst at. Then tell me what the first hire should be. 7. Help me build an offer that sells itself. Ask me about my current product and the objections I hear. Then redesign the offer so the value is undeniable. 8. I want to build a system so my business doesn't depend on me showing up every day. Ask me about my current role. Then map out what a self-sustaining version looks like. 9. I want to go deeper with my existing clients instead of always chasing new ones. Ask me about my client relationships. Then give me a retention and upsell strategy. 10. My marketing is working but my conversions are low. Ask me about my funnel. Then tell me the single most valuable thing I can fix this week. 11. I want to build authority in my market. Ask me about my expertise and content. Then give me a 90-day authority-building plan. 12. I'm at a plateau. Revenue has been flat for 3 months. Ask me everything you need to know. Then give me your honest diagnosis and the 3 moves I should make in the next 30 days. 13. I want to build an asset, not just an income. Ask me about my business model and long-term vision. Then tell me which activities are building long-term value and which are just trading time for money.
Frequently asked questions
Which Claude plan do I need to use skills? Skills require Claude Pro, Max, Team, or Enterprise. Free plan users can still copy the SKILL.md content directly into any conversation and it works the same way — you just trigger it manually instead of with a /command.
Do I need all 9 MCPs or just some? Start with Tavily and Playwright — they cover the most ground for business owners. Add GitHub MCP when you're managing code, Apify when you need social data at scale, and Notion MCP when you're building Notion-connected workflows. Stripe and Slack are add-when-needed.
How long does the full setup take? Installing Claude Code and your first two MCPs takes under 30 minutes. Building your first skill takes about 10 minutes. The 13-skill library can be built over a week at one skill per day — or in one sitting if you use /skill-creator to automate each build.